Privacy Policy

Last updated: 12/10/2025

1. Introduction

Rootline ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our field service management platform.

2. Information We Collect

Personal Information

We may collect personal information that you voluntarily provide to us, including:

Name, email address, and contact information
Company name and business details
Account credentials (username and password)
Payment information (processed securely through third-party payment processors)

Usage Data

We automatically collect certain information when you use our services, including:

Device information (IP address, browser type, operating system)
Usage patterns (features accessed, time spent, interactions)
Log data (access times, pages viewed, errors)

Business Data

When you use Rootline, you may input business-related data such as:

Customer information and job details
Time tracking and labor data
Financial information and job costing data
Materials and inventory information

3. How We Use Your Information

We use the information we collect to:

Provide, operate, and maintain our services
Process your transactions and manage your account
Send you technical notices, updates, and support messages
Respond to your inquiries and provide customer support
Analyze usage patterns to improve our services
Detect, prevent, and address technical issues or fraudulent activity
Comply with legal obligations and enforce our terms

4. Data Sharing and Disclosure

We do not sell your personal information. We may share your information in the following circumstances:

Service Providers: We work with third-party service providers who perform services on our behalf, such as payment processing, data hosting, and analytics
Business Transfers: If we are involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction
Legal Requirements: We may disclose your information if required by law or in response to valid legal requests
With Your Consent: We may share your information with third parties when you give us explicit consent to do so

5. Data Security

We implement appropriate technical and organizational measures to protect your information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

6. Data Retention

We retain your information for as long as necessary to provide our services, comply with legal obligations, resolve disputes, and enforce our agreements. When you close your account, we will delete or anonymize your data within a reasonable timeframe, unless we are required to retain it for legal purposes.

7. Your Rights and Choices

Depending on your location, you may have the following rights regarding your personal information:

Access and receive a copy of your personal data
Correct inaccurate or incomplete information
Request deletion of your personal information
Object to or restrict the processing of your data
Data portability (receive your data in a structured format)
Withdraw consent (where processing is based on consent)

To exercise these rights, please contact us at support@sempurnadev.com.

8. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect usage data and enhance your experience. You can control cookies through your browser settings, but disabling cookies may affect the functionality of our services.

9. Third-Party Integrations

Rootline integrates with third-party services such as QuickBooks. When you connect these integrations, you authorize us to access and share relevant data with these services according to their privacy policies. We encourage you to review the privacy policies of any third-party services you use.

10. Children's Privacy

Rootline is not intended for use by individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

11. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We take appropriate measures to ensure your data is treated securely and in accordance with this Privacy Policy and applicable data protection laws.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. We encourage you to review this Privacy Policy periodically.

13. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:

Email: support@sempurnadev.com
Support: support@sempurnadev.com